Google has been facing the Disinformation problem for a long time now. Mainly from the Climate field. Many users had already raised concerned about the climate denial news that had been spreading all over internet through Google. Google announced in October 2021 they will no longer sell ads to disinformation content. However, it feels Google still isn’t implementing measured to control it. Many reports have proved that the corporation hasn’t enforced it’s policy well.
Failure of Google Ads Policy
Reports have found that Ads on popular brand and content creator videos have been found spreading climate disinformation. These Google ads mainly express the denial and falsification of facts that are in favor of climate change. The ads on the video running have accumulated more 70 million views. Most the of the ads found clearly violate Google Disinformation Policy.
Google has not been enforcing its policy well. Even the more popular ads with millions of clearly goes against their policies. The ads fall under the category of altering facts, brain washing and others. But still after all this, Google only takes a crack the most basic Ads, mainly flat earth content. The other more important and impacting acts are not verified by Google.
After a massive, Google started to take its polices more seriously. It started to taking down videos and demonetization. Google demonetized 79 videos violating their rules. It also demonetized 18 videos spreading misinformation. In total, Google took down videos which had more that 15 million views collectively.
However, there are still ads on videos with more than 57 million views. This proves that any action that its taking on these ads is still slow. It is found that most of the ads come from the same Youtube channels. even taking a crack a top 10 will drop the views to about 62 million. if Google takes a more serious step in this regard, the problem can be rid of quickly.